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We are also proud to announce that FNB received the 2017 ICBA Market Leader Award for our Partner Story videos. The Independent Community Bankers of America® (ICBA) selected only four banks out of 100 for its 2017 Social Media and Marketing Leaders. The banks, recognized for their creative use of social media and marketing to build awareness and engage members of their community, were featured in the September issue of Independent Banker magazine.
“These community banks understand that focusing on the human element in their social media and marketing outreach not only increases brand awareness, but also builds and solidifies relationships with local businesses and customers,” said ICBA Group Executive Vice President, Member Engagement and Strategy Chris Lorence. “These creative and innovative community banks should be proud of their efforts. They are shining examples of the power of community engagement.”
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